CULTIVATED: Cuts at MedMen, the race to enter Canada’s edible market, and more

Welcome to Cultivated, our weekly newsletter where we’re bringing you an inside look at the deals, trends, and personalities driving the multibillion-dollar global cannabis boom. Sign up here to get it in your inbox every week. If you want a discount to BI Prime to read our stories, sign up here!Hello all,You’re catching us writing…

CULTIVATED: Cuts at MedMen, the race to enter Canada’s edible market, and more

Welcome to Cultivated, our weekly newsletter where we’re bringing you an inside look at the deals, trends, and personalities driving the multibillion-dollar global cannabis boom.

Sign up here to get it in your inbox every week. If you want a discount to BI Prime to read our stories, sign up here!Hello all,You’re catching us writing this newsletter from home this week as all of Business Insider has started WFH. Here’s your daily reminder to wash your hands and moisturize.This week Jeremy got the scoop on MedMen’s quiet cuts to 128 positions in February after digging through the company’s securities filings. That brings our ongoing record of layoffs in the cannabis industry to over 2,800 people. Jeremy also got the scoop on a key executive departing vape and accessories company Greenlane Holdings, which laid off 31 employees in February. 

Meanwhile, Yeji talked to five edibles companies eyeing the 2.0 industry in Canada and profiled California-based Flow Kana. Flow Kana said it’s planning to raise another round of funding soon, given the difficult times in the industry.While cannabis news is certainly not of crucial importance in these trying times, we’ll still be working full-time to keep you all updated. On that front, we’ll have a look at how the industry is preparing for — and reeling from — the pandemic next week. And we’re still open for tips — you can find the best ways to reach us at the bottom of this newsletter.Stay safe out there, everyone. -Jeremy and Yeji

Here’s what we wrote about this week:Canada’s cannabis market may balloon to $2.8 billion this year. Despite strict packaging rules, top edibles companies say they’re racing to get a foot in the door.The packaging on Canadian cannabis edibles is far from attractive. It’s plastered with yellow health-warning labels and prohibited from having images or fluorescent colors.But that hasn’t stopped some of the most popular US edibles brands from saying they still find the market attractive. Business Insider ta
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